Lead Leak Scorecard
Answer 8 quick questions about your roofing follow-up process. Get a simple operational diagnosis. Operational screen, not a revenue forecast.
Lead Recovery Estimator
Estimate only. Not a promise of revenue.
Change your average roof job value ($8,500)
Leads you may be losing per month
Potential jobs lost per month
$280,500 – $323,000
That's potential jobs lost every month
Based on your numbers. Not a promise.
Illustrative estimate based on the assumptions entered above. Actual outcomes vary and are not guaranteed. Response-time odds are adapted from Oldroyd's 2007 Lead Response Management Study (15,000+ web leads across six companies). Not roofing-specific. Not a revenue forecast.
Four Inputs. One Clear Picture.
Enter Your Monthly Inquiries
Pick the range that matches your calls and forms combined.
Select Your Response Speed
Choose how fast your team typically gets back to new leads.
Adjust Job Value
Fine-tune the average roof replacement value for your market.
See Your Potential Gap
Get a range of potentially underworked inquiries and what they may cost.
Why Response Speed Matters for Roofers
Under 5 Minutes
The golden window. Contact odds are roughly 8x higher than next-day response.
1 to 4 Hours
Contact odds drop to roughly 2x. Many leads have already called another roofer.
Next Day or Later
Most leads are gone. The homeowner already booked an estimate with someone else.
Find out whether your current lead process is worth fixing.
A 15-minute fit review. No obligation. Acceptance is not automatic.