What You Get in the Booked-Estimate System
A fast phone-friendly website, text replies for missed calls, auto reminders, and a simple pipeline. Built for Tulsa roofers who want fewer leads to slip away.

Built by me. Tested by me. I answer the phone.
I am Gage Ladd. I do the building, testing, and follow-up myself. When you call, you talk to me. No account managers. No handoffs. No disappearing after payment.
This is my founding offer. Three Tulsa roofers get it built for free. I earn proof. You get a working lead-to-estimate path. That is the deal.
How it works, step by step
Each step builds on the last. Free does not mean unlimited. We agree on the exact plan in writing before anything is built.
Diagnose
I look at where your leads come from, who owns them, and how fast you reply. I set a 30-day starting point.
- Lead review
- Check sources and speed
- 30-day starting point
Build
Up to 5 website pages built for phones. Clear call and form buttons so homeowners can reach you fast.
- Up to 5 phone-friendly pages
- Clear call and form buttons
- Trust and service info
Connect
Forms, pipeline, alerts, booking, and follow-up. All connected so nothing slips through.
- Calls and forms in one list
- Fast text reply
- Missed-call text-back (when allowed)
- Booking and reminders
- One follow-up plan
Prove
I test everything before it goes live. Then 30 days of tracking, one fix, and a final review.
- Test before launch
- 30 days of tracking
- One fix based on data
- Final review together
A website, a CRM, and a system are not the same thing
A website is your front door.
It can look good but still lose you money if no one calls back fast or if forms go unanswered.
A CRM is a list of names.
It does not help you book jobs unless it reminds you to act and shows you what is working.
The system connects them all.
When someone calls, you get a text. They get a reply. It goes on your calendar. You do not lose the lead because nothing slips through.
What Is Included, What Is Not, and Your Part
What's Included
- New 5-page website built to get you more jobs
- Fast text reply when you miss a call (when allowed)
- One simple list where all your leads go — no more lost texts
- Auto reminders so people actually show up
- Simple text follow-ups after you send a quote
- Ask for reviews after the job is done
- 30 days of testing and direct help from Gage
What's NOT Included
- Paid Google or Facebook ads
- Monthly SEO or link building
- Guaranteed jobs or revenue promises
- 24/7 live call answering
- Unlimited changes or scope creep
Your Responsibilities
- Real photos of your team or finished work
- Access to your website and tools
- Quick replies when we ask for approval (within 2 days)
- Update lead status so we can see what closed
- Honest feedback during and after the build
From Application to Live System
Apply & Qualify
Submit the application. If it looks like a fit, I'll invite you to a 15-minute review.
Fit Review
We confirm demand, capacity, gaps, and whether I can actually help.
Scope & Agreement
I write up exactly what gets built, what doesn't, and when. You approve it.
Ready Date
You provide access, materials, and one decision-maker. The clock starts here.
Build & Test
Target launch within 14 calendar days. I test every path before going live.
30-Day Proof Period
Live monitoring, weekly check-ins, one improvement, and a final evidence review.
Stop losing leads you already paid for.
We're picking three Tulsa roofers to build this for. You pay $0 service fee during the pilot. Apply now to see if it's a fit.